Netherlands Embassy in Cairo, Egypt

More than 5000 cyclists participate in 5th Orange Bike Day

The Embassy of the Netherlands in Egypt organized the 5th Orange Bike Day on 18 November. More than 5000 cyclists participated in this year’s edition, which sought to raise awareness for the importance of sustainability and sustainable business. Orange Bike Day 2016 was organized with the support of Egypt’s Global Biking Initiative, and used the slogan: Orange is the new Green.

During his opening speech, Ambassador of the Netherlands Laurens Westhoff emphasized that the cycling tour is part of the Embassy’s continuing effort to promote bicycles as a clean, efficient and sustainable alternative means of transport in Egypt. The Netherlands is one of the forerunners in the use of bicycles and the adaptation of the cycling infrastructure to lessen traffic and pollution within cities.

Ambassador Westhoff pointed out that Orange Bike Day has grown from only 400 participants in 2012 to more than 5000 cyclists this year.

Ambassador Westhoff also explained the relevance of the colour orange to the Netherlands, stating: “Orange is the color of the Dutch Royal Family. The Netherlands is closely identified with the orange color, which has come to symbolize the country.” Dutch citizens therefore wear orange during national events, including sports competitions.

Together with E7gezly, Dutch companies Farm Frites, Frico, Unilever and Fayrouz are the main sponsors of Orange Bike Day 2016. The event is organized with the support of Egypt’s Global Biking Initiative and Abou El Goukh.